Loyalty Cards  Tips To Consider Before Committing To One
With the growth of larger stores, a relatively new marketing component -- the loyalty card - has been added by many retail outlets. This is in an attempt to offset the lack of personal contact in the...
View Article10 Start Up Marketing Tips
Ten tips targeted to new business owners to help them get the most of their marketing efforts. These tips were distilled from a wide range of experience helping small businesses get back on track after...
View ArticleWhy Surveying Matters
One of the most important things you can do as a business owner is keep your ear to the marketplace by listening to your customers. This article provides best practice recommendations for using...
View ArticleHave You Tried Cause Marketing?
Improve your company's image by partnering with a nonprofit. Here's how to get started.
View ArticleWooing Women With Packaging
In just one month three California vineyards have introduced new wine product lines specifically targeted to women. The product offerings are intriguing with names such as ÂWhite Lie and "Mad...
View ArticleWhat Are Focus Groups & How Do They Work?
Focus Groups, Surveys, & Other Market Research Opportunities Demystified
View ArticleCreating Your Future with a Marketing Plan
Almost everyone who dreams of starting their own business is familiar with the fact that they should create a business plan. However, often thatÂs where many people stop. When you created your...
View ArticlePromotions That Build Profit
Promotions are everything you do to let your customers know you exist. Good marketing techniques can help eliminate the ÂI didn't knows from your clients and would-be clients. Even if you believe yo...
View ArticleWhat You Must Know When Marketing Your Business
Marketing is both an art and a science. Anyone who says differently probably isnÂt doing very well marketing his or her business. On the art side, intuition definitely plays into the equation. On th...
View ArticleMarketing On The Cheap: Become a Joiner
The Chamber of Commerce is or should be the number one organization in your area promoting business... letÂs look at other organizations you, your business and, of course, your community can benefit...
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